Freelance Case Study Services for the Construction Industry

Show, don’t tell.

If you're a construction supplier, product installer, or subcontractor, you already know that your work speaks volumes. But without showing that work off in the right way, you risk missing out on your next big project.

High quality construction case studies are essential in proving what you do, how well you do it and the legacy of happy clients you have behind you.

And I’m here to help. I create professional, SEO-optimised case studies for construction businesses combining photography, copywriting, and content strategy to give you the all-round solution you need.

Why do I need
Case Studies?

If you're pitching to tier one contractors, they will need proof. They want to see real-world results and understand how you solve problems.

A great case study shows your target customers exactly why you’re the supplier they need to be working with - one they can trust, with proven experience and a history of happy clients behind them.

If your competitor has 5 recent projects on their website and you have none, it’s obvious which one your audience will trust more.

Did you know…

Social proof can improve your website conversions by as much as 15%

Why Work with a Freelance Case Study Specialist?

I work with construction businesses, suppliers and installers just like you to create case studies that capture the details of their work - everything from the customer service and quality of products to the unique solutions provided.

I’ve found myself in all manner of places, from 70 floors up at 100 Bishopsgate in London to a tiny hidden utility room right here in Stockport.

With experience across the sector, I understand what matters to your clients, specifiers, and procurement teams and how to position your projects for maximum impact.

Want to know more? Request my full portfolio via the form.

Request my portfolio here:

What do I get?

  • Photography

    Receive a minimum of 5 high-quality images of your project (extra images available for an additional fee).

  • Case Study Copywriting

    Get expertly written, brand-aligned copy that tells your project’s story.

  • SEO Ready Content

    Each case study is optimised to fit seamlessly into your wider SEO strategy.

  • Client Testimonials

    Boost your credibility and add a personal touch to your project story with real client feedback.

  • Social Media Content

    Social media ready assets to slot into your content calendar seamlessly.

  • PDF Copy

    A professionally designed PDF version of your case study, perfect for emailing to potential clients or offering as a downloadable asset on your website.

What’s the process?

One.

Let’s Chat
We’ll dive into your project and highlight the key details you want to showcase. This is your time to shine!

Two.

Set the Scene
We’ll pick a day to visit your client and capture those perfect shots (I can handle all the scheduling if you're tight on time).

Three.

Capture the Magic
I’ll take stunning photos of your work in action, and where relevant, chat with your client to gather glowing testimonials and insights.

Four.

Craft the Story
I’ll write compelling copy to bring your images to life and send it your way for approval. Your feedback is key.

Five.

Polish and Prep
I’ll edit the photos to perfection and provide you with at least 5 images for your website, social media, and marketing.

Plus, I’ll create social media-ready assets!

Six.

Final Touches
Once you’ve reviewed everything, I’ll send over the images, fine-tune the copy, and make any tweaks before getting your client's approval. Then, we’ll get it live on your site.

Seven.

The Finishing Touch
With everything polished, I’ll design a sleek PDF case study—perfect for sharing with prospective clients and using as a lead magnet.

FAQs

  • A case study is a detailed account of a project or client you've worked with, showcasing the challenges, solutions, and results. It highlights your skills, the process you used, and the impact of your work—giving potential clients real-world proof of your abilities.

  • Case studies are powerful tools that help build trust with potential clients. They provide social proof of your success and show that you can deliver results. Rather than just telling people what you can do, a case study demonstrates it with real examples.

  • Typically, a case study can take around 2-3 weeks from start to finish. This includes taking the photos, writing the copy, and refining the final product. We’ll keep the process moving along, but I’ll also make sure you’re happy with every step along the way.

  • While I’ll handle the bulk of the writing, your input is crucial. We’ll discuss the key points you want to highlight and the outcomes you want to show off. I’ll then write the copy in a way that represents your voice and message while making sure it’s clear and compelling.

  • Absolutely! Once we’ve created the case study, it’s yours to use however you like. You can feature it on your website, in email campaigns, on social media, or even in print materials. The goal is to make sure you get as much value out of it as possible.

  • I’ll take the time to understand your brand, its personality, and what message you want to convey. From there, I’ll capture photos that align with that tone—whether it’s professional, creative, or more casual. The goal is to create images that feel like a natural fit for your business.

  • You do! Once the photos are delivered, you have full ownership and can use them however you like—on your website, in marketing materials, or social media. I’m just here to make sure they look great and tell your story.

    However I may request permission to use them for promotion on my website or social media to showcase the work we’ve done together.

  • Each case study project I take on is built around a bespoke quote. Depending on the location of the project, whether we can fit multiple into a single shoot day etc.

    Contact me to find out more.

Ready for your projects to do the talking?